Rewired
07/10/2020
Nigel Bailey Hair
07/10/2020John Randall
July 2019
Visual Identity
Problem
The current branding of the school isn't reflected in the great work we do. We need an identity which will help us to attract new pupils.
Deliver
The schools pillars are built upon being collaborative, having a sense of community, being approachable, Aspirational & working together in partnership.
The new identity will need to encapsulate the pillars and resonate with audiences (Parents, Students & Staff), whilst being memorable, timeless, playful, clean, simple and bold.
Using the new identity we need to create a new website, produce an A4 prospectus & A4 press advert to attract new pupils
Logo
Memorable, Timeless, Playful, Clean, Simple and Bold.
Brand Identity
Colour has been shown to help with uplift in Energy, Concentration & Creativity in education.
Yellows are great for classrooms teaching languages & other creative pursuits...fine art, dance, culinary arts etc.
Green has a very calming effect in the classroom.
